Panagora ESOP
Communications Offerings

Employee ownership delivers more value when leaders intentionally build an ownership culture


Over 40 years and over 100 studies, the research is clear:
Compared to peers, ESOP companies have higher:
  • Performance
  • Sales growth
  • Resilience
  • Retention rates
  • Employee satisfaction
ESOP companies that also develop an ownership culture:
  • Grow faster per year
  • See even higher retention rates
  • Increase the key drivers of long-term business performance
  • Have more committed and engaged employees
  • Have a workforce that takes ownership of challenges as well as successes
How do you get there? Strong communications and leadership. 

How we can help

We know how to build a strong ownership culture with long-term results
  • Employee-owned company with direct experience building strong culture
  • Award-winning business leadership and strategic communications expertise
  • Committed to supporting leaders who want to deepen company’s ownership culture and/or transition to employee ownership
  • CEO is recognized business leader and upcoming Forbes author
  • Panagora co-founded the NCEOx Inclusivity Fund with the NCEO and EOX to broaden the ESOP community
What we offer

Customized and Designed ESOP Communications
Communications strategy · Messaging and talking points · Tailored branded materials and templates · Rollout support
Internal Communications & Ownership Culture Development
Internal communications and culture strategy · Talking points · Tailored education campaigns & event support · Branded materials and visuals · Employee-led committee support
Leadership Messaging and Training
Messaging workshops and coaching · Stakeholder-specific talking points & templates · Presentation support
External Storytelling & Positioning
Branded online content · Ownership narrative and stakeholder messaging · Executive positioning · Recruitment campaigns

We work as an extension of your team

Our approach
We believe that working in close collaboration to grow capacity internally is the best way to ensure long-term success and build a strong ownership culture—an investment with incalculable returns.
Flexible support options
  • Engagement models include fixed-scope projects, retainers, and tailored advisory support
  • Services align to organizational stage, leadership readiness, and communication priorities
  • Panagora also brings a strong equity lens, including support for women- and minority-owned businesses
  • The result: stronger alignment, stronger culture, and greater value from employee ownership
Our team brings experienced leadership with proven employee ownership communications expertise
  • Madeleine Pryor brings 15+ years of strategic communications experience ESOP communications expertise
  • Betsy Bassan is a recognized business leader and advocate for employee ownership
  • Our broader team and consultants bring additional expertise in organizational development, leadership development and coaching, strategic planning, and ESOP transition support
  • We partner with NCEO, Praxis Consulting Group, and others to provide specific organizational development and educational support

Contact us

Madeleine Pryor
Communications expert and principal consultant
Email: madeleinepryor@panagoragroup.net
www.linkedin.com/company/panagora-group
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